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Product Marketing Intern

  • Remote
    • Orlando, Florida, United States
  • $20 - $20 per hour
  • Marketing

Job description

Company Overview:

Our success lies at the powerful intersection of people and technology. Bringing innovative training and education solutions to more than 2 million customers a year, Certus enables lifelong learners at every level — from trusted industry brands, such as Amazon, Siemens, Geico and Chick-fil-A, to individual learners seeking to enter, sustain or advance their careers. Our people come with a get-it-done spirit and a desire to impact a rapidly growing industry. Certus is committed to continuously evolving to ensure a culture where employees can be themselves, do their best work, and thrive, both professionally and personally. We choose to be a remote workforce so we can hire top talent regardless of location — all while empowering employees to work from wherever they choose. Innovative, brave, kind and diverse are defining traits of our team. Our talent is positioned in numerous roles, with opportunity for internal mobility, such as software engineers, instructional designers, creative writers, consultative sales professionals, innovative marketers and more.


Job Overview:

The Product Marketing Intern is responsible for assisting with both the day-to-day and strategic marketing initiatives to support our business and help us reach our objectives. This person will help implement and monitor performance of marketing initiatives. This role also requires collaboration with other departments to design and carryout various marketing programs. This internship will teach you valuable marketing skills like data analysis, strategic planning and more.

 

Responsibilities: 

·        Contribute to development of product GTM strategies to include market research, positioning and messaging, etc.

·        Periodically update collaboration boards with project status information and notify stakeholders of these updates

·        Perform competitive analysis and create comparisons with our products

·        Work with the content and design teams to produce product-related marketing materials, such as blogs, emails, website updates; and review creative work to make sure brand messaging and collateral are appropriately represented.

·        Leverage data and analytics to track and measure marketing performance

·        Identify opportunities to conduct potential market tests and analyze the results

·        Perform additional marketing tasks as assigned







Job requirements

Competencies Required:

·        Proficient with Microsoft Office

·        Strong verbal and written communication skills

·        Familiarity with consumer psychology and buying habits

·        Ability to quickly learn and process information

·        Strong organizational skills and attention to detail

·        Good analytical and problem-solving skills

·        Good interpersonal skills

Performance Expectations:

·        Contribution of critical marketing components of GTM strategy development and execution, i.e. competitive analysis, messaging and positioning, etc.

·        Identification of potential marketing optimizations to test

·        Contribution to marketing performance analysis

·        Foundational understanding of vertical markets assigned

·        Effective communication between Marketing, Product, Sales and Customer Service functions

This position will be 20-30 hours per week paid at $20/hour.

Preference for candidates that live in Eastern or Central Time Zone.


EEO Statement: Certus provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

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